Eliminate Doubts & Increase Conversions With A 360° View Of Your Hotel

If you are operating online and have an analytics programs, you are probably already aware that many visitors abandon reservations mid-process. There are many reasons 'why' mid-process reservation abandonment takes place. One reason for mid-process reservation abandonment is 'Doubt'.

Doubts such as 'the hotel sounds good but is it really good?', 'there are too few pictures to judge what the hotel really looks like', 'will the hotel actually be comfortable', etc. These thoughts invade the minds of the bookers and stop the booking process. To encourage reservations and reduce mid-process reservation abandonment, you need to eliminate the root of the doubt.

There are two ways to eliminate these type of 'doubts'. The first, add intriguing pictures of your hotel property to your hotel website. Yes, you probably already have pictures of your room on your website but those pictures are not enough. Visitors want a complete picture before they book. So, make sure to include pictures of other areas of your hotel. For example, include pictures of your restaurant or pool or garden if you have one. These property pictures help paint a vivid picture of your hotel and services and help undecided or unsure guests to make a decision.

The second way to eliminate doubts and convert visitors into guests is by providing them a virtual tour of your hotel property. A 'Virtual Tour' is a matchless true-to-life presentation tool that lets a visitor feel, explore, experience your hotel in the most advanced and appealing form. Providers such as Vox360 can bring alive the essence of your hotel. It helps present your hotel infrastructure and facilities to visitors in an aesthetic, realistic yet innovative manner. Unlike traditional photography, which offers only one angle of image, it promises full spherical view giving your curious customers a true to life experience. They can virtually visit, feel and examine interior, exterior and other facilities offered by your hotel. Thus, enabling visitors to make quick decisions and finalize bookings with confidence.

Using one or both of these approaches can help you showcase your hotel property completely, create a lasting impression in the minds of visitors and increase your conversion rate.

Sign up for ResAvenue, the online hospitality solution with an in-built payment gateway that in addition to its core services offers its partner hotels a variety of value added services such as Virtual Tour presentations from Vox360.

Ensure that your efforts to increase traffic to your website and enhance your hotel brand presence online pays off in higher conversion rates by adding an online hospitality solution to your website. Sign up for ResAvenue, a cost effective online hospitality solution that enables you to close reservations in real time.